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So, I'm Rocío.

I help organizations turn complexity into clarity through human-centered UX, design systems, and visual storytelling. Designing Experiences That Connect, Systems That Scale.

A systems-focused UX/UI designer with a strong foundation in Fine Arts and Computer Science. I design robust, accessible, and brand-aware digital experiences that scale — from wireframes to design systems. With over 15 years of experience across agencies, startups, and education, I thrive in collaborative environments where design thinking meets real-world impact.
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Whether it's leading product strategy, crafting component libraries, or mentoring teams, I bring structure, clarity, and a keen eye for both detail and meaning.
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Let’s build something thoughtful — and useful — together.

  • See Rocío Fatás on LinkedIn

Brands I have worked with

World_Bank-Logo.wine.png
Cadbury-Logo.wine.png
Nokia_2023.png
MSF.png
Erica-Sosna-Logo--Negative--640w.png
infosys.png
British-Airways’-High-Life-magazine-relaunches.png
happyporch-logo-full.png
fademur-busca-logo-550.png
sainsburys.png

Core Skills, Strategic Approaches, Tools and Development

UX/UI Design · Interaction Design · Visual Design · Design Systems (Creation, Governance & Documentation) · Accessibility (WCAG) ·
Responsive Design · Component Libraries · Prototyping & Design Tokens · Information Architecture · User Research · Usability Testing · Agile/Scrum · ​Design Thinking · Service Design · Systems Thinking · Journey Mapping · Value Proposition Canvas · Design SprintsFacilitation & Co-creation Workshops · ​Figma · Adobe Creative Suite · Sketch · Notion · Miro · GitHub · SublimeText · InVision · Adobe XD​ · HTML · CSS (SASS) · JavaScript (Vanilla, Vue, Angular) · PHP (CakePHP, WordPress)

TESTIMONIALS

“Rocío is a talented and driven Interaction Designer with clear leadership potential, and she was a fantastic colleague at UID College's Interaction Design department."

Niral Desai, Head of Design, Royale Cheese

GET IN TOUCH

I'm currently open to freelance and long-term opportunities — especially those that value thoughtful systems, elegant interaction, and collaborative workflows.
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Whether you're building a product, shaping a brand, or just curious about my work — I'd love to hear from you.
rocio [at] rociofatas [dot] info
 
Based in Spain, available remotely across time zones
  • See Rocío Fatás on LinkedIn
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