This is -
Rocío Fatás
I’m Rocío, a Product Designer specialized in UX and Design Systems.
​
I design digital experiences that are clear, human, and beautiful, and build the systems that allow them to grow.
With over 15 years of experience in agencies, startups, and education, I work to ensure every product is accessible, consistent, and deeply connected to its brand’s essence.
​
My approach blends strategy, aesthetic sensitivity, and an international background that allows me to adapt to diverse contexts and teams.

15+ years · UX & Product Design · Artful Systems · Based in Spain · Working globally ·

A flexible design system for a sustainability consultancy — bringing visual consistency and accessibility across all their digital platforms.

A flexible design system for a sustainability consultancy — bringing visual consistency and accessibility across all their digital platforms.

BRAND INDENTITY and strategy for a multidisciplinary creative platform.

Digital identity strategy for a federation of rural women.
SERVICES
Designing Experiences That Connect, Systems That Scale
I help organizations turn complexity into clarity through human-centered UX, design systems,and visual storytelling.
UX/UI Design
I design clear, human, and beautiful interfaces for web
and mobile.
Design Systems
I build scalable, accessible frameworks that keep
brands consistent.
Visual Strategy
I craft visual narratives that
help brands communicate
what matters.
Brand Design
I create identities with depth and soul — grounded in strategy.
So, I'm Rocío.
